PINK FRIDAY
November 20, 2026 | 11 am - 4 pm | Gunnison, CO
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What is Pink Friday?
Pink Friday is a nationwide shop-small-first event held the Friday before Black Friday. It’s a chance to start your holiday shopping with the local shops, galleries, and boutiques that make Gunnison unique — before your holiday budget disappears at big-box stores and online.
This year, Pink Friday is Friday, November 20. From 11 AM–4 PM, participating Gunnison businesses will be celebrating with special offers, giveaways, treats, activities, and more.
Shop around, discover something new, and make your holiday dollars count close to home. Scroll down to see what’s happening, grab your Gunnison Local Card bonus, and get your Pink Friday Passport.
PINK FRIDAY SPECIALS
Participating businesses are adding their own Pink Friday fun with special offers, giveaways, treats, festive touches, and more.
Stop in, see what each shop has planned, discover something new, and make Pink Friday part of your holiday shopping experience.
BUY $50, GET $10 FREE
BUY $100, GET $20 FREE
Buy a $50 Gunnison Local Card and get a $10 bonus from the Chamber, or buy a $100 card and get a $20 bonus.
Bonus cards go on sale Monday, November 16 through Friday, November 20 at 11:59 PM and are available while bonus funds last.
Limit one bonus offer per shopper.
Use your Local Card at participating Pink Friday businesses on November 20 & 21. Bonus funds must be used by the end of the day on Saturday, November 21.
EVENT PASSPORT + PRIZES
Shop participating businesses and scan the Pink Friday QR code at each stop to check in.
4 check-ins = 1 entry
6 check-ins = 2 entries
Visit all 8 = 4 entries
You do not need to visit every business to be eligible. Prizes are donated by participating Pink Friday businesses.